Aruba has a large and well-developed tourism industry, receiving 1,082,000 tourists who stayed overnight in its territory in 2018. About 34 of the Aruban gross national product is earned through tourism and related activities. Most tourists are from North America, with a market-share of 73.3%, followed by Latin America with 15.2% and Europe with 8.3%. In 2018, there were 40,231 visitors from the Netherlands.

For private aircraft passengers bound for the United States, the United States Department of Homeland Security (DHS), U.S. Customs and Border Protection (CBP) has a full pre-clearance facility since 1 February 2001 when Queen Beatrix Airport expanded. Since 2008, Aruba has been the only island to have this service for private flights.