South Africa is a tourist destination with the tourist industry accounting for 2.34% of GDP in 2019 followed by a sharp drop in 2020 to 0.81% of GDP due to lack of travel caused by the COVID-19 pandemic. The official marketing agency for the country South African Tourism is responsible for marketing South Africa to the world. According to the World Travel & Tourism Council, the tourism industry directly contributed 102 billion to South African GDP in 2012, and supports 10.3% of jobs in the country. The official national marketing agency of the South African government, with the goal of promoting tourism in South Africa both locally and globally is known as South African Tourism.
South Africa offers both domestic and international tourists a wide variety of options, among others the picturesque natural landscape and game reserves, diverse cultural heritage and highly regarded wines. Some of the most popular destinations include several national parks, such as the expansive Kruger National Park in the north of the country, the coastlines and beaches of the KwaZulu-Natal and Western Cape provinces, and the major cities like Johannesburg and others.
According to Statistics South Africa’s latest Tourism and Migration Survey, almost 3,5 million travelers passed through the country’s ports of entry in August 2017. The top five overseas countries with the largest number of tourists visiting South Africa were the US, UK, Germany, the Netherlands and France. Most of the tourists arriving in South Africa from elsewhere in Africa came from SADC countries. Zimbabwe tops the list at 31%, followed by Lesotho, Mozambique, Eswatini and Botswana. In addition, Nigeria was the country of origin for nearly 30% of tourists arriving in South Africa
